Primers do for your skin what lingerie does for your figure – they smooth, flatter, conceal and hold things in place, so that everything you put on top of them looks immediately better!
Whether you want to blur wrinkles, mattify, minimise the appearance of pores, brighten or even out skin tone, primers do this whilst creating a perfect base for make-up and helping it to stay put for longer. Yes, it might take a minute longer to apply another layer every morning as part of your beauty routine, but it’s the difference between your make-up sliding off by noon and it staying put until the end of the day. Once you start using it you’ll wonder how you ever lived without it.
Get that airbrushed effect in an instant with Urban Decay’s excellent primer, which blurs pores and fine lines as well as creating a soft matt finish. A subtle tint means it’s also great used alone when you don’t want to wear a full face of make-up.
Yves Saint Laurent
Yves Saint Laurent’s Touche Éclat Blur Perfector doesn’t only go under make-up – where it minimises the appearance of pores, illuminates and leaves skin feeling as soft as satin – it also works as a make-up touch-up during the day. As the name suggests, its balm-to-powder formula “blurs” imperfections for the perfect finish – like an Instagram filter in a compact.
The clue is in the name – this primer is all about luminous, youthful skin. Use all over the skin for a dewy glow, or apply to cheekbones, the bridge of the nose and the forehead for a subtle but noticeable radiance.
Chanel’s Le Blanc De Chanel Multi-Use Illuminating Base manages to mattify skin whilst also providing a dewy glow without even the slightest hint of sparkle or shimmer – as well as evening out discoloured areas. Also great mixed with foundation for extra radiance and staying power.
Banish an oily t-zone with the Nars Cosmetics Pore Refining Primer. One of the best on the market for mattifying and oil control, this primer actually helps to diminish pores over time, so skin is naturally more flawless. Think of this more as a skincare must-have than a make-up extra.
Clinique have created a whole collection of primers to cover every kind of complexion concern. From dullness, to redness and even sallowness, there also a universal Clinique Superprimer for anyone who just wants to create an even surface without altering the tone of their skin.
This primer also won’t settle into fine lines or allow your foundation to ‘slip’, so you know that you will still look great all day, even when you are too busy for regular touch-ups.
This is an all-time favourite. It feels so light worn under foundation. If you’re not a fan of feeling make-up on your face, then this is the guy for you. It gives a beautiful healthy glow to your skin without looking greasy and it keeps your foundation looking fresh for as long as you’re wearing it. Oily skin types may be put of by the extra glow, but if you’re on the dry side you’ll love it!
Long day ahead? Apply bareMinerals’ iconic primer to lids prior to shadow for maximum color stay. Ideal for all-day occasions like business conventions or weddings, this barely-there cream combats excess oils for eye makeup with a smooth, not greasy, finish.
Urban Decay’s most powerful primer potion has us spellbound. Effective for up to 24 hours, the nude cream is almost weightless, featuring a space-age polymer technology that corrects any awkward imperfections on your skin, so lids become the perfect color canvas.
This multitasking primer does so much more than just prep. Giving you double the volume, this Estee Lauder product also curls (no more need for that eyelash curler!) and sets your lashes in place. While conditioning to prevent breakage, the formula acts like a magnet for your mascara to ensure long-lasting hold.